NVC and Pinkston, a strategic communications firm headquartered in Northern Virginia, are announcing today a partnership to deliver invaluable insights to Greater Washington’s business community and policymakers. The NVC/Pinkston Business Leader Survey series will capture the perspectives and business trends of over 250 CEOs and senior executives from NVC’s corporate membership, including Fortune 500 and Global 500 companies. By gathering and sharing these insights, NVC and Pinkston aim to offer forward-thinking insights and guidance on critical issues and trends shaping the future of business in the Greater Washington Region.
The survey will address some of the most pressing topics in today’s business landscape, from Virginia’s legislative priorities as Governor Youngkin’s final year concludes to the anticipated policy and federal agency directions of the incoming Trump administration. Executives will weigh in on their business economic outlook for 2025, their plans for adopting the latest advancements in artificial intelligence (AI), and transportation priorities that will impact Regional infrastructure and operations. These insights are intended to support proactive decision-making and strategic development across multiple sectors.
The first survey participation will open to NVC business leaders on January 2, 2025, and will close on January 14, 2025, with the results being publicly released soon thereafter. This exclusive series will create a resource for our business community to assess the current landscape and share their views on the economy. The series is designed to drive dialogue within the Region, fueling both strategic and media communications throughout 2025 and 2026.
Anticipated Survey Insights:
- Legislative Focus: Virginia’s key priorities amid political transition.
- National Policy Outlook: Expectations for President-elect Trump’s first-year agenda.
- Economic Forecast: Projection for growth and hiring in Q1 and Q2 of 2025.
- AI Advancements: Emerging technologies set to reshape industry practices.
- Transportation and Infrastructure: Shifting priorities likely to impact Regional businesses.
NVC and Pinkston’s partnership will power this new survey series, creating an influential platform where CEOs and senior executives can engage in strategic discussions that shape the business direction across the Greater Washington Region. With each new survey, executives will weigh in and receive updates on emerging issues to hone strategies and chart a resilient path forward.
This survey will be open to participation from C-suite executives. We invite you to stay tuned for updates and insights that will amplify the voice of our business community and drive impactful decision-making for a stronger, more connected business landscape in 2025 and beyond.
